Fusion Case Western
Reserve University

FusionDisciplines — Management

Discipline

Management

Teams are given a deep exposure to the functional management concepts underlying the process of understanding and advancing a business opportunity — the fundamentals needed to identify value and take new technology to market.

01

Financial Modeling

An overview of the finance concepts underlying a business opportunity, together with the modeling techniques needed to build scenarios and expand them.

02

Understanding Value

Students create valuation frameworks on top of their financial models, learning to depict capital cost scenarios, discounted cash flows, and projected terminal values while working with industry comparables. With those fundamentals in place, they develop sensitivity and multivariate value scenarios specific to the industry they are working in.

03

Industry Structure

General and specific industry drivers — segmentation, channels, value chains — and how to use them to build working models for commercialization. Special emphasis falls on identifying the risks, hurdles, and opportunities inside a given industry framework: regulation, customer definition, driver sensitivity, and resource management.

04

The Collaborative Process

Early-stage development frequently depends on dynamic collaborations to develop, manufacture, and market a final product. Students learn to engage, manage, and leverage those collaborations strategically — then practice it, working in simulations to structure, design, and negotiate the relationships that collaborative commercialization requires.